Opportunity for those in the Food Tourism Sector
The Australia-Korea food tourism forum aims to assist the business sector to develop cross-cultural understanding of unique food culture, wine, and tourism services in both Korea and Australia. It also focuses on discussing business cases and practical steps to developing food tourism marketing strategies, especially targeting international tourist markets in Korea, and potential business partnerships between Australia-Korea export/import business sectors and travel agencies/tour operators for food tourism development.
This forum is open to Australian expats who would like to learn more about Korean food culture, while proudly promoting Australia’s food and wine culture to the Korean business & education sectors. Participants will have a great networking opportunity to interact with influential leaders from the government, industry associations and academia from Korea. The Australia-Korea Food Tourism Business Development Workshop is organised by the University of South Australia and Sejong University with support from the Australia-Korea Foundation and AustCham Korea.
Key discussion topics:
- Food culture & food marketing in Korea and Australia.
- International food tourism marketing strategies for Korean & international tourist markets (Asian and Western markets in Korea).
- Food tourism partnership development for Korean outbound markets & business travelers to Australia.
Forum activities:
- Food & wine tasting.
- Panel presentations & round table discussion.
Date: Saturday, 26 May. (1.00p.m-3p.m; Lunch will be provided at 12p.m)
Venue: Sejong University, Kwang Kyeo To Guan (광개토관), Level 6
For more information, please contact Aise.Kim@unisa.edu.au; +61 45 101 6162 or Sola Nam at exec@austchamkorea.org
